Brilliant looks.

Full of poise and power.

The new A8 L. Supreme power and poise on the outside. And room in abundance on the inside. This is thanks to a wheelbase 13 centimetres longer than on the new A8. The result is convincing: even more exclusive space.


Brilliant design. Awe-inspiring and dynamic.

Distinctively structured surfaces. And aspiring to something very special – brilliance down to the last detail.


Brilliant purism. Intense and highly expressive.

Staying true to one clear principle: concentrating on the essential. Not a single line without a function.


Brilliant charisma. Fascinating and pioneering.

The optional Audi matrix LED headlights aren‘t just a thrilling feature at night. The new lighting technology is quite a spectacle during the day too. Sometimes appearing as light points and sometimes as a dynamic light strip. Individually controllable LEDs. Perfectly adapted to the situation in hand. Showing the way ahead. An impressive sight, time and time again.