The art of progress.

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The art of progress. Beautifully expressed in visual form. In an exceptional vehicle. The new A8. Impressive and sporty.

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Brilliant design. Awe-inspiring and dynamic.

Distinctively structured surfaces. And aspiring to something very special – brilliance down to the last detail.

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Brilliant details. Flawlessly styled and timeless.

Staying true to one clear principle: concentrating on the essential. Not a single line without a function.

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Brilliant charisma. Fascinating and pioneering.

The optional Audi matrix LED headlights aren‘t just a thrilling feature at night. The new lighting technology is quite a spectacle during the day too. Sometimes appearing as light points and sometimes as a dynamic light strip. Individually controllable LEDs. Perfectly adapted to the situation in hand. Showing the way ahead. An impressive sight, time and time again.